A digital marketing campaign implemented by seoBusiness has brought in new customers from around the world for Highfield Gears and Machining.

The digital marketing and web development agency launched a Search Engine Optimisation (SEO) campaign on behalf of Huddersfield-based Highfield Gears in the third quarter of 2022.

The results have been immediate, with the company already attracting orders from as far afield as Australia, including from various sectors that they hadn’t previously targeted.

Highfield Gears provides a quality industrial gearbox repair service, ranging from a complete gearbox upgrade to the creation of individual gear components. The team of specialists can also reverse engineer, strip or upgrade individual gear components such as worm gears, double helical gears, bevel gears, spur gears, shafts, drives, bearings and casings.

The company had invested in digital marketing before, but switched to seoBusiness to improve the return on its spend.

And not only has Highfield Gears seen its visibility across key search engines rapidly increase but this has already resulted in new work.
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Jack Walker, managing director of Highfield Gears, explained: “Since working with seoBusiness, we’ve seen our business rise to the top of searches for a range of important keywords. That’s increased our visibility among potential customers and directly resulted in sales.

“We provide a very specialised service that’s of interest to businesses no matter where in the world they are. Our SEO campaign has already brought in international orders from various countries, including a new customer in Australia.”

Jack added: “What’s really been amazing is that this has also helped us win new work from customers in sectors that we would never have thought to target directly. By making it easier for businesses to find us, we’re getting more and more enquiries about projects that we hadn’t realised could use our services. We’re learning all the time how far and wide our reach can be.

“seoBusiness’s SEO has definitely opened up a lot of opportunities that we didn’t previously know were out there.”

Latif Kothia, seoBusiness director, said: “We are thrilled to have received this positive feedback from Jack and Highfield Gears. I couldn’t wait to share it with our team.

“Our campaign has not only increased visibility for Highfield Gears, but it’s also resulted in new work from new customers in new markets. Those are real-word results that improve our customer’s bottom line and are proof of the value of digital marketing in today’s world.”


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You can either give us a call on 01254 279998

Or complete the contact form below and a member of our team will call you back.